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History
California Accent Lighting, Inc. (CALI) is a lighting fixture manufacturer based out of Anaheim, California where 90% of all fixtures are manufactured. Local manufacturing allows CALI to have product and quality control. CALI was incorporated in March of 2001. CALI has grown steadily by developing and designing lighting fixtures that offer solutions to lighting designers, architects, engineers, contractors, building owners, and others. The products are thoroughly tested by CALI and then submitted to a National Recognized Testing Laboratory (NRTL) for testing before they are introduced to the market.
Mission
CALI’s mission is to become the manufacture of choice in the lighting community (which include lighting designers, architects, engineers, electrical distributors, movie theatres, and our sales network)for all their accent lighting needs. CALI will expand in the lighting community through the existing expansive sales network across the U.S., Canada, Mexico, and other international countries.
CALI will develop literature, including brochures, submittals/cutsheets, installations instructions, technical datasheets that will meet the requirements of the lighting community. The lighting community (our customers) will be the focal point of new and improved literature and product developments. Input and recommendations from our customers and sales network will be incorporated in all company improvements.
Thorough product research will be conducted to develop new fixtures and improve existing fixtures that will solve the lighting requirements for the lighting community.
Goal
CALI’s goal is to achieve its mission by engaging in the following:
1. Continue to improve our products, literature, and web site using the latest technologies.
2. Provide our sales network with proper sales material including updated literature and product samples as needed.
3. Work closely with the lighting community to develop and manufacture lighting fixtures that meet their requirements. This includes manufacturing custom fixtures and modifying existing fixtures.
4. Continue to add application shots to the existing database to provide better literature
5. Participate in local and national lighting shows throughout the year
6. Provide on-site training to sales network across the country
7. Provide continuous training for our sales and customer service staff
8. Update and provide an interactive web site with latest technology
9. Expand to other countries by developing relationships with local sales networks
10. Provide competitive pricing while meeting stakeholders’ financial requirements
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